Geoffrey Good
INDUSTRY
Fine Jewellery
YEAR
2023
LOCATION
New York
overview
Geoffrey Good describes his practice as centred on a relentless pursuit of minimalism, with a focus on luxury, quality, and craftsmanship. Naturally, these shared values have led to a strong, ongoing partnership.
Our goal has been to develop a refined website platform that showcases Geoffrey’s exceptional work, highlighted by a stunning campaign shoot led by Kat Irlin, featuring Geoffrey’s Hex and Galaxy collections.
As we move into 2025, we will continue our partnership with Geoffrey Good to develop a digital platform that will support the launch of his new GG collection. This line moves beyond bespoke jewellery, targeting a different market, and will be driven through social commerce.
Deliverables
Discover - Marketing Consultancy.
Design - Website Development.
Develop - Social Media Management.
Lookbook image by Kat Irlin.
Website design, home page top section.
Website design, e-Commerce page design.
Website design, e-Commerce product page design.
Website design, atelier page.
Website design, bespoke, product sharing.
Website design, collections page.
Lookbook image by Kat Irlin.
Lookbook image by Kat Irlin.
Website design, home page top section.
Website design, e-Commerce page design.
Website design, e-Commerce product page design.
Website design, atelier page.
Website design, bespoke, product sharing.
Website design, collections page.
Lookbook image by Kat Irlin.
We were lucky enough to come across Stephen’s work a few years ago, and I do mean lucky. Stephen has a knack for listening, asking the right questions and quickly ascertaining what changes need to occur. He identifies the best and most efficient ways for this to happen, respecting budget while maintaining an aesthetic for all of the work that is timeless.
We’ve worked solely with SC&CO as our brand has shifted and evolved, and I look forward to continuing that partnership in all ways possible as we grow.
Geoffrey Good
Founder & Creative Director
CREDITS
Images - Kat Irlin.
Project Team
Rebecca Ebdon Roper - Marketing Consultancy, Social Media Management.
Stephen Cox - Marketing Consultancy, Website Development.
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